Meta Ads · Ad Health

What is broken AND what is working on Meta, worst-first. Issues: ads Meta will not deliver (disapproved, with issues, stuck in review), ACTIVE ad sets serving zero impressions, and ad destinations that do not answer. Wins: ad sets beating their niche CPL benchmark on realized leads, and creatives materially above their own account's median CTR at real spend. READ-ONLY — nothing here edits, creates, or pauses anything on Meta.